The key to Stone Three's process is in the frequent releasing of testable works-in-progress to constantly draw feedback from the market environment. This is how we manage risk.

We tend to use the well known Funnel Mechanism and Scrum Development in our processes for dealing with innovation, transitions in specifications, market testing and brutal pragmatism.

Risks appear everywhere and if we are honest about it then we will realise the following:

• There might not be a market for the product.
• This assumption needs to be tested early and often.
• The market might be different to what is conceived.
• Values and requirements need to be tested dynamically.
• The product should evolve with understanding.
• Technological barriers might be reached.
• Some barriers even Stone Three would need to consider getting round rather than getting over.
• The development plan might not be applicable.
• It needs to evolve, like the product requirements, with a growing understanding of the market.

Our Agile process draws on collaboration with our partners and clients at several levels in the product development life-cycle.

• Vision, planning and market testing are performed in collaboration with our role-players, early and often
• All the role-players' domain knowledge and market understanding directly drives the business and technical development cycles
• Specification changes (feature and scope creep) are handled incrementally in a controlled manner during development cycles
• Testing is non-negotiable. Each work in progress is based on assumptions (whether technical or economic) that need to be validated
• The focus is always on the end-customer, they ultimately dictate what the value proposition is